Natural Laundry Detergents
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A Better Clean, Naturally
Switching to natural laundry detergents doesn’t mean compromising on performance. Our plant-based formulas are designed to lift stains, remove odours, and leave your clothes fresh—without harsh chemicals. Whether you prefer liquids, powders or strips, you’ll find an effective, skin-friendly option that aligns with your values.
Top pick: Kin Kin Naturals Laundry Liquid, a concentrated, toxin-free solution that’s kind to both your washing machine and the environment.
Small Swaps, Big Difference
Conventional laundry products are often packaged in plastic and filled with ingredients that can harm waterways and irritate skin. Our curated range features plastic-free, compostable, and refillable packaging to help you minimise your waste footprint without losing cleaning power.
We love That Red House Soapberries, a lightweight, zero-waste option ideal for everyday loads or low-impact travel.
Good for Sensitive Skin & the Earth
Natural laundry detergents are especially suited for babies, sensitive skin and allergy-prone households. Free from parabens, phosphates and sulfates, they use organic essential oils and biodegradable ingredients for a safer clean.
Looking for a versatile multi-tasker? Try the That Red House Laundry Bar — great for hand-washing delicates or pre-treating stains naturally.
Laundry That Aligns with Your Values
Choosing a natural laundry detergent means supporting brands that prioritise ethical sourcing, cruelty-free practices and sustainable packaging. It’s not just about clean clothes, it’s about a cleaner conscience.
Each product in our collection helps you live lighter, from refills and bulk options to biodegradable soap bars. Because your values shouldn’t stop at your laundry basket.
FAQ's: Natural Laundry Detergents
You can use liquid or powder detergents made from plant-based ingredients like coconut soap, essential oils, or soapberries. Options like Kin Kin Naturals and Enviroclean detergent strips are popular, chemical-free alternatives to conventional laundry detergents.
Great alternatives include natural laundry bars, soapberries, baking soda or eco detergent sheets. That Red House soapberries and Minimal Essentials laundry bars offer low-waste, natural cleaning that’s safe for sensitive skin and effective on stains.
Yes, natural laundry detergent works well when properly formulated. Brands like The Dirt Company and Enviroclean use powerful plant-derived ingredients that lift dirt, remove odours and leave clothes fresh, without synthetic chemicals.
The healthiest laundry detergents are free from artificial fragrances, optical brighteners, and petrochemicals. Look for natural, hypoallergenic formulas like Kin Kin Naturals or That Red House, especially if you have allergies or sensitive skin.
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Proudly based in Melbourne, Australia, we’re a small, women-led business. The Living Co. acknowledges the Traditional Custodians of the land on which we work, the Wurundjeri Woi Wurrung and Bunurong peoples of the Kulin Nation. We recognise their continuous relationship to the land and pay our respects to Elders past and present. We are committed to walking gently, for people, place and planet.