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The Dirt Company

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FAQ's: The Dirt Company

The Dirt Company was founded by Frances Bender, an Australian entrepreneur passionate about reducing plastic waste and creating non-toxic home care products that actually work. Her vision was to design a laundry system that was better for people and the planet—and she’s succeeded in creating one of Australia’s leading eco laundry brands.

The Dirt Company is proudly Australian-owned and based in Melbourne, Victoria. All of their products are designed and formulated locally, with a strong focus on sustainability, transparency, and ethical sourcing.

Yes. Both The Dirt Company’s Original and Advanced Wash detergents are free from harsh chemicals, artificial fragrances, sulphates, and SLS. They’re formulated using plant-based ingredients, making them safe for people with sensitive skin, allergies, or eczema. Many customers have made the switch after reacting to conventional detergents.

The Dirt Company offers a refill system designed to drastically reduce plastic use. Their refill packs are made from 100% post-consumer recycled plastic, and produce up to 90% less waste than traditional laundry bottles. Pair them with their reusable glass dispenser bottles to build a more sustainable, circular laundry routine.

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