The Dirt Company
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Dirt Laundry Detergent Refill


Dirt Advanced Wash Bulk Refill


Dirt Laundry Detergent Bottle


Dirt Wool and Delicate Wash Refill


Dirt Wool and Delicate Wash Dispenser Bottle

The Dirt Company
Eco-Friendly Laundry Made Simple
The Dirt Company has redefined laundry with a powerful, plant-based formula that delivers exceptional results without compromising on health or sustainability. Designed for eco-conscious households, their products are made to be tough on stains, gentle on skin and kind to the planet. Whether you're navigating laundry day for a busy household or just want to reduce your footprint, The Dirt Company's toxin-free approach makes sustainable laundry refreshingly easy.
Unlike conventional detergents that rely on synthetic chemicals and heavy plastic packaging, The Dirt Company’s range is free from sulphates, SLS, optical brighteners and artificial fragrances. Their formulas are safe for sensitive skin, septic systems and greywater use, making them ideal for Australian homes focused on wellness and environmental care.

Refillable, Responsible and Ready to Go
What sets The Dirt Company apart is their smart refill system. Every refill pack is made from 100% post-consumer recycled plastic and designed to be reused again and again, helping to reduce packaging waste by up to 90% compared to standard 20-load bottles. The sleek, minimalist dispenser bottles aren’t just beautiful, they’re durable and practical, keeping your laundry shelf clutter-free and low-impact.
Dirt’s concentrated formula means a little goes a long way. Their 450ml refill pack delivers 30 washes for just $7.95, while the generous 3L bulk refill offers 210 loads at just 24 cents a wash. This efficiency saves money, space and unnecessary plastic. For households looking to make simple, meaningful changes, The Dirt Company’s refillable system is an easy win.

Two Formulas, Tailored for Real Life
The Dirt Company offers two high-performance laundry detergents: Original and Advanced Wash. The Original is your go-to if you have sensitive skin, prefer a mild, natural scent, or are washing for little ones or anyone with skin sensitivities. It's also the best choice if your home relies on a sensitive water system.
Advanced Wash is made for people who want a little more fragrance power. Perfect for dark or heavy clothing, workout gear, or linen stored long-term, this formula is designed to eliminate stubborn odours and deliver a fresh, long-lasting scent. Both versions deliver powerful results without the use of toxins or harsh chemicals.

Why We Love The Dirt Company
At The Living Co., we choose The Dirt Company because they make eco living feel effortless. Their focus on transparency, innovation and clean, conscious ingredients aligns with everything we stand for. They’re Australian-owned, cruelty-free and committed to real change through practical, everyday products.
If you’re ready to simplify your laundry routine, reduce plastic waste and protect your family’s wellbeing, The Dirt Company is a beautiful place to start. Explore our curated range and experience laundry that’s cleaner in every way— for you, your home, and the Earth.
FAQ's: The Dirt Company
The Dirt Company was founded by Frances Bender, an Australian entrepreneur passionate about reducing plastic waste and creating non-toxic home care products that actually work. Her vision was to design a laundry system that was better for people and the planet—and she’s succeeded in creating one of Australia’s leading eco laundry brands.
The Dirt Company is proudly Australian-owned and based in Melbourne, Victoria. All of their products are designed and formulated locally, with a strong focus on sustainability, transparency, and ethical sourcing.
Yes. Both The Dirt Company’s Original and Advanced Wash detergents are free from harsh chemicals, artificial fragrances, sulphates, and SLS. They’re formulated using plant-based ingredients, making them safe for people with sensitive skin, allergies, or eczema. Many customers have made the switch after reacting to conventional detergents.
The Dirt Company offers a refill system designed to drastically reduce plastic use. Their refill packs are made from 100% post-consumer recycled plastic, and produce up to 90% less waste than traditional laundry bottles. Pair them with their reusable glass dispenser bottles to build a more sustainable, circular laundry routine.
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Proudly based in Melbourne, Australia, we’re a small, women-led business. The Living Co. acknowledges the Traditional Custodians of the land on which we work, the Wurundjeri Woi Wurrung and Bunurong peoples of the Kulin Nation. We recognise their continuous relationship to the land and pay our respects to Elders past and present. We are committed to walking gently, for people, place and planet.